#daimon

• Alala — The Greek mythological personification of the war cry, structurally considered a minor deity (daimon), daughter of Polemos (war) and constant companion of the god Ares on the battlefield; by archaic and culturological extension, the term designates the powerful, rhythmic, and terrifying onomatopoeic cry uttered in chorus by ancient Greek soldiers (Athenians or Spartans) at the moment of the charge, meant to phonically saturate the space and cause psychological panic within the enemy ranks.